J

On linkedin.com I am shown a text advertisement asking “are your key men covered?” – referring to so called key man insurance – now known as key person insurance – I think the wording is mildly offensive as it plays into the idea that the important people in a business that need insuring are male. the company linked to the ad are keypersonquotes.co.uk. I can’t believe that in this day and age in the UK they are still creating an advert to be about “key men “